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Dairy Checkoff Building Trust with Youth 

The dairy checkoff is bringing a new approach to building trust with young Americans by helping high school curriculum writers across the country incorporate accurate science behind dairy farming. The “On The Farm STEM” experience is co-funded by National Dairy Council and Midwest Dairy.

The effort brings leading science educators and curriculum directors to dairy farms to discover ideas that can fit into high school curriculum. Ultimately, the program, created in partnership with the American Farm Bureau Foundation for Agriculture, will offer a science-based counterbalance to misunderstanding about how dairy is responsibly produced by farmers and its contributions to health and wellness.

National Dairy Council’s Lindsay Datlow says, “With education and action, today’s youth will be empowered to understand how dairy foods fit into an overall healthy and sustainable food system.” Some dairy-focused classroom materials already are being used in school pilot programs. The curriculum is expected to be implemented in several states by early 2024.

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