HomeJesse's CommentaryEnjoy the Holidays But Don't Sleep on Your Marketing

Enjoy the Holidays But Don’t Sleep on Your Marketing

(NASHVILLE, TN)– I talk about this a lot when I have any market related conversation and I believe it’s for good reason. Make sure you have a good risk management strategy when it comes to your grain and livestock marketing plan.

Seems simple right? Well, I still find that a lot of folks on the farm and ranch don’t like to play the markets with futures, options, hedging, calls, puts, etc. They just throw it in the bin and take it to town when the price is either to their liking or concerns them enough to sell. Why wouldn’t you have a strategy to minimize your downside risk?

I’m no commodity broker, so take my advice with a grain of salt. But, I do talk to a LOT of very smart people who all want to do the same thing I’m trying to do…..help manage your operation’s risk. Take a few minutes and check out some of the latest videos from our Market Talk podcast below. That’s my shameless plug this week. Don’t get complacent during the holiday season and make sure you have a plan for now and into 2025.

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